This Privacy Notice (“Notice”) describes how Aceso Analytics AS (Norway), Aceso AI Ltd (UK) (collectively, “we,” “us,” or “our”) collects, uses, discloses, and otherwise processes personal information when you use our services (“Services”), including when you:
- Visit our website(s) or application(s)
- Engage with us in any other related way
We are the entity responsible for making decisions about how your personal information is handled. If you have any questions or concerns about this Notice or about our data practices in general, please contact us using the details provided in the How Can You Contact Us About This Notice? section below. If you do not agree with our policies and practices, please discontinue using our Services.
SUMMARY OF KEY POINTS
Below is a brief overview of how we handle your personal information. For more details, see the corresponding sections of this Notice.
- What personal information do we process? We may collect personal information depending on how you interact with our Services.
- Do we process sensitive personal information? No, we do not process sensitive personal information.
- Do we collect information from third parties? Yes, we may receive information from public databases, marketing partners, social media platforms, and other external sources.
- How do we process your information? We use it to operate, improve, and secure our Services, and to comply with applicable laws.
- When and with whom do we share personal information? We share data in specific situations (e.g., with our affiliates, during a business transfer).
- What are your rights? Depending on your jurisdiction, you may have certain rights regarding your personal information, such as access, rectification, or deletion.
- How can you exercise your rights? You can contact us or submit a data subject access request, where applicable.
For additional details, please read the full Notice below.
TABLE OF CONTENTS
- WHAT INFORMATION DO WE COLLECT?
- HOW DO WE PROCESS YOUR INFORMATION?
- WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?
- DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?
- HOW DO WE HANDLE YOUR SOCIAL LOGINS?
- IS YOUR INFORMATION TRANSFERRED INTERNATIONALLY?
- HOW LONG DO WE KEEP YOUR INFORMATION?
- DO WE COLLECT INFORMATION FROM MINORS?
- WHAT ARE YOUR PRIVACY RIGHTS?
- CONTROLS FOR DO-NOT-TRACK FEATURES
- DO WE MAKE UPDATES TO THIS NOTICE?
- HOW CAN YOU CONTACT US ABOUT THIS NOTICE?
- HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?
1. WHAT INFORMATION DO WE COLLECT?
Personal Information You Disclose to Us
We collect personal information that you voluntarily provide when you:
- Register for or use our Services
- Express interest in our products or Services
- Participate in activities on our Services (e.g., posting comments)
- Contact us directly with inquiries or for customer support
Sensitive Information
We do not process sensitive personal information (e.g., racial or ethnic origin, sexual orientation, religious beliefs).
Please ensure that all personal information you provide is accurate, complete, and up to date, and notify us of any changes so we can maintain accurate records.
Information Automatically Collected
Certain information is automatically collected when you interact with our Services. Although this information may not reveal your specific identity, it can include:
- Internet Protocol (IP) address
- Browser and device characteristics
- Operating system and language preferences
- Referring URLs
- Device name and general location
- Dates and times of use
- Other technical details regarding your usage of our Services
We collect this information primarily to maintain the security and optimal functioning of our Services, as well as for internal analytics and reporting. Like many businesses, we may utilize cookies and similar technologies for these purposes.
2. HOW DO WE PROCESS YOUR INFORMATION?
We process your personal information to:
- Provide and improve our Services
- Communicate with you, including responding to inquiries and sending updates
- Ensure security and fraud prevention
- Comply with legal obligations
- Fulfill any other purpose, as disclosed at the time of collection or with your consent where required
We only process your personal information when we have a valid legal basis (e.g., your consent, compliance with law, or a contractual necessity).
3. WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?
We may share or disclose your personal information in the following situations:
- Business Transfers: In connection with or during negotiations of any merger, sale of company assets, financing, or acquisition of all or a portion of our business by another company.
- Affiliates: We may share information with our affiliates, which include our parent company, subsidiaries, joint venture partners, or other entities under common control, provided they respect this Notice.
- Business Partners: We may share data with our business partners for joint marketing or other promotional purposes.
We will not share your personal information with other third parties without your consent, except as described in this Notice or as required by law.
4. DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?
Yes. We may use cookies and similar tracking technologies (e.g., web beacons, pixels) to collect and store data when you interact with our Services. These technologies help us:
- Maintain security and core functionality
- Analyze traffic and understand user behavior
- Customize and display relevant content or advertising
Third-party vendors and service providers may also employ cookies or similar technologies on our Services for analytics and advertising, including interest-based advertising and reminders for abandoned shopping carts. For more information on how we use cookies and how you can manage your preferences, please see our Cookie Notice.
5. HOW DO WE HANDLE YOUR SOCIAL LOGINS?
Our Services may allow you to register or log in using social media credentials (e.g., Facebook, X/Twitter). When you choose this option, we receive certain profile information (e.g., name, email address, profile picture) from the social media provider.
We use this data only for the purposes set out in this Notice or as otherwise communicated to you. We do not control, and are not responsible for, how social media platforms use your information. For more details, please review their privacy notices and ensure your settings are appropriately configured.
6. IS YOUR INFORMATION TRANSFERRED INTERNATIONALLY?
We may transfer, store, or process your information in countries other than your own. Our servers and offices are located in jurisdictions that may not have data protection laws equivalent to those in your location, such as the European Economic Area (EEA), United Kingdom (UK), or Switzerland.
In such cases, we take appropriate measures (e.g., using standard contractual clauses) to protect your personal information in accordance with this Notice and applicable legal requirements.
7. HOW LONG DO WE KEEP YOUR INFORMATION?
We retain your personal information only as long as necessary to fulfill the purposes outlined in this Notice, unless a longer retention period is required or permitted by law (e.g., for tax, accounting, or legal obligations).
When we no longer have a legitimate business need to process your personal information, we will either delete or anonymize it. If immediate deletion is not feasible (e.g., where data is stored in backup archives), we will securely store it and isolate it from further processing until deletion becomes possible.
8. DO WE COLLECT INFORMATION FROM MINORS?
We do not knowingly collect or solicit data from individuals under 18 years of age, nor do we knowingly sell personal information of minors. By using our Services, you represent that you are at least 18 or the parent or guardian of a minor who is using our Services with your consent.
If we discover that personal information from users under 18 years of age has been collected, we will take steps to promptly deactivate the account and remove such data from our records. If you believe we have collected information from a minor under 18, please contact us immediately at the address below.
9. WHAT ARE YOUR PRIVACY RIGHTS?
Depending on where you are located, you may have certain rights under applicable data protection laws, such as:
- Access: Requesting access to the personal information we hold about you
- Rectification: Requesting corrections to inaccurate or incomplete information
- Deletion: Requesting deletion or erasure of your personal information
- Restriction: Restricting our processing of your personal information
- Objection: Objecting to specific processing activities (e.g., direct marketing)
- Portability: Obtaining a copy of your personal information in a machine-readable format
- Withdrawal of Consent: Where processing is based on your consent, you can withdraw it at any time
To exercise any of these rights, please contact us using the details in the How Can You Contact Us About This Notice? section or submit a data subject access request. Note that we may request information to verify your identity and that these rights may be subject to certain limitations under applicable law.
10. CONTROLS FOR DO-NOT-TRACK FEATURES
Most browsers, some mobile operating systems, and mobile applications offer a Do-Not-Track (“DNT”) setting that you can enable to indicate your preference regarding online tracking. However, there is currently no industry standard for recognizing or responding to DNT signals. Therefore, we do not respond to DNT browser signals at this time. Should a standard emerge, we will inform you about our approach in a future update of this Notice.
11. DO WE MAKE UPDATES TO THIS NOTICE?
Yes. We may update this Notice as necessary to stay in compliance with relevant laws or to reflect changes in our data handling practices. When we do, we will revise the “Last updated” date at the top of this page. If we make any material changes, we may notify you either by prominently posting a notice of such changes or by sending you a direct communication. We encourage you to review this Notice periodically to remain informed about how we protect your information.
12. HOW CAN YOU CONTACT US ABOUT THIS NOTICE?
If you have questions or comments about this Notice, you may contact us by mail at:
Aceso Analytics AS (Norway), Aceso AI Ltd (UK)
Mappin House, 4 Winsley St
London, W1W 8HF
United Kingdom
Alternatively, you may email us at: support+privacy@aceso.no
13. HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?
Depending on your jurisdiction, you may have the right to request access to or deletion of the personal information we collect from you. You may also have the right to withdraw your consent if our processing is based on consent. To submit such a request, please contact us at the address or email provided above. We will consider and act upon any request in accordance with applicable data protection laws.
Thank you for reviewing our Privacy Notice. We appreciate your trust in Aceso Analytics AS (Norway), Aceso AI Ltd (UK) and are committed to safeguarding your personal information. If you have any questions or concerns, please reach out to us at any time.